Overall verdict
Sell
2.6/10
1-year performance
-10.12%
Score breakdown
Down 10.1% over 1 year, 3% of the 52-week range.
Strongest: Valuation 3.9/10. Weakest: Growth 0.0/10.
7 analysts, target +0.4% vs the price.
Krispy Kreme, Inc., together with its subsidiaries, produces doughnuts in the United States, the United Kingdom, Ireland, Australia, New Zealand, Mexico, Canada, Japan, and internationally. It operates in three segments: U.S., International, and Market Development. The company offers doughnut experiences through hot light theater and fresh shops, delivers fresh daily branded cabinets and merchandising units within grocery and convenience stores, quick service restaurants, club memberships, drug stores, and digital channels, including delivery apps.
It also operates Krispy Kreme company-owned shops and franchise shops. The company was formerly known as Krispy Kreme Doughnuts, Inc. and changed its name to Krispy Kreme, Inc. in May 2021. Krispy Kreme, Inc. was founded in 1937 and is based in Charlotte, North Carolina.
Sector
Consumer Discretionary
Industry
Hotels, Restaurants and Leisure
Primary listing
Nasdaq
United States
CEO
Joshua Charlesworth
Founded
1937
Employees
17 000
Revenue / employee
89 566 USD
Next earnings
November 5, 2026 (estimated)
Institutional holders
- BNP PARIBAS FINANCIAL MARKETS8.63%
- HSBC HOLDINGS PLC3.98%
- CREDIT AGRICOLE S A3.88%
- BlackRock, Inc.3.72%
- VANGUARD CAPITAL MANAGEMENT LLC2.19%
- TWO SIGMA INVESTMENTS, LP1.87%
- FEDERATED HERMES, INC.1.84%
- DIMENSIONAL FUND ADVISORS LP1.33%
- GEODE CAPITAL MANAGEMENT, LLC1.31%
- Other institutions17.44%
- Rest of the register53.79%
180 13F filings as of June 30, 2026: US managers above $100M, filed up to 45 days after quarter end. No insiders, no retail. A share on loan is declared by its lender and by whoever bought it from the short seller, so the total can exceed 100%.
Research uses the underlying stock’s market history. The purchase quote is calculated separately when you review your order.
52-week high
5.11 USD
52-week low
2.88 USD
1-year performance
-10.12%
Declining
Year-to-date performance
-25.34%
Declining
Drawdown
-42.27%
Major drawdown
Position in the 52-week range
3% of range
Range: 2.17 USD - 3.96 USD (comparables only)
The price implies growth of 0.35% per year; the company grows at 6.30%.
Gross margin 16.3%, the company loses 6.5% of its revenue, ROIC -5.1%, ROE -14.6%.
Net margin
-6.53%
Negative
Sector 4.33%|S&P 12.97%
Gross margin
16.32%
Low
Return on equity (ROE)
-14.56%
Negative
Sector 11.39%|S&P 16.52%
Return on invested capital (ROIC)
-5.08%
Negative
Free cash flow margin (FCF)
2.55%
Low
Margin stability
10.6 pts
Very uneven
Revenue to net income
Growth
0.0/10Revenue down 12.8% over 1 year, 6.3% a year over 5.
Revenue (trailing 12 months)
1.5Md USD
Revenue growth (1y)
-12.84%
Declining
Revenue growth (3y)
-0.48%
Declining
EPS growth (1y)
—
EPS CAGR (5y)
—
EPS revisions (3 months)
-141.10%
Sharply revised down
Valuation
3.9/10The company loses money, so no valuation multiple can be read: a negative P/E is not a discount.
P/E (TTM)
—
N/A (loss)
Sector 22.5x|S&P 23.0x
Forward P/E (adjusted)
43.2x
Very expensive
EV / EBITDA
13.3x
Fair
Sector 12.2x|S&P 14.5x
PEG
—
Sector 0.34|S&P 0.86
Fair value (reverse DCF)
3.06 USD
Fairly priced
P/E vs its own 5-year history
among the 33% highest valuations
Pricier than usual
Market cap
524M USD
Financial strength
0.1/10Cash covers 1.8% of the debt, net debt/EBITDA 13.6x.
Net debt / EBITDA
13.6x
Stretched
Gearing (net debt / equity)
199.88%
Stretched
Cash
22.1M USD
Cash / market cap
4.23%
Tight
Cash / total debt
1.75%
Stretched
Net debt
1.2Md USD
Equity
621M USD
Closed daily candles, 2 years
Last close on September 24, 2026: 2.98 USD
- MM203.22
- MM503.25
- MM2003.52
- RSI 1434.5
Top panel: closed candles, 20, 50 and 200-day moving averages, with volume in grey. Bottom panel: 14-day RSI with dashed 30 and 70 levels.
200-day average slope, 1 month
-2.32%
200-day average slope, 3 months
-3.35%
50-day average slope, 1 month
-3.92%
Price structure
Lower lows
Bullish RSI divergence
No
20-day volatility
1.77 % per day
Volatility change
-45.88%
Forecasts by fiscal year
| Fiscal year | EPS | Normalised EPS | Revenue | EBITDA | Net income |
|---|---|---|---|---|---|
| 2026 | -0.28 (3) | -0.01 (4) | 1 332 (6) | 148 (7) | -49 (3) |
| 2027 | -0.10 (3) | 0.05 (6) | 1 401 (6) | 149 (6) | -19 (3) |
Amounts in millions of USD, EPS in USD per share. In brackets, the number of analysts. Consensus as of September 21, 2026.
Same sub-industry: 125 companies behind the medians.
| # | Company | Code | Country | Overall / 10 | Fundamentals / 10 | Mkt cap | P/E | Net margin | Revenue growth | ROIC | Net debt / EBITDA | FCF yield | 1-year perf. |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | CPG | 6.9 | 7.5 | 51.3Md USD | 25.3x | 4.2 % | 9.7 % | 15.2 % | 1.4x | 6.0 % | -6.6 % | ||
| 2 | CMG | 6.3 | 5.8 | 41.4Md USD | 30.2x | 11.4 % | 9.3 % | 18.5 % | 1.7x | 3.8 % | -19.3 % | ||
| 3 | YUM | 6.1 | 5.9 | 38.4Md USD | 17.7x | 25.4 % | 12.2 % | 62.0 % | 4.4x | 4.4 % | -7.7 % | ||
| 4 | DASH | 5.8 | 4.8 | 82.0Md USD | 99.4x | 5.3 % | 35.6 % | 6.7 % | -1.5x | 2.6 % | -29.5 % | ||
| 5 | SBUX | 5.5 | 4.8 | 107Md USD | 54.3x | 5.2 % | -1.4 % | 14.2 % | 4.4x | 3.4 % | 9.4 % | ||
| 6 | MCD | 5.2 | 5.1 | 169Md USD | 19.4x | 31.7 % | 3.8 % | 16.8 % | 3.7x | 4.6 % | -21.6 % | ||
| 7 | 3690 | 4.9 | 3.2 | 57.3Md USD | Not meaningful (loss) | -9.9 % | 21.5 % | -15.9 % | 2.9x | — | -27.5 % | ||
| 8 | ETERNAL | 4.8 | 3.6 | 34.4Md USD | 718.0x | 0.6 % | 182.0 % | — | -3.0x | — | -0.3 % | ||
| 9 | DNUT | 2.6 | 1.5 | 524M USD | Not meaningful (loss) | -6.5 % | -12.8 % | -5.1 % | 13.6x | 7.1 % | -10.1 % |
